Meet Our Leadership Team

Delve into the profiles of our leaders, igniting innovation, fostering collaboration, and guiding our company towards unprecedented heights.

Dr. Apryle Horbal

CEO

Dr. Horbal founded VetNOW in 2017 to address local, regional, and global veterinary service needs and has since established herself as a recognized leader in virtual veterinary care.

Prior to VetNOW, Dr. Horbal founded and operated a 24/7 emergency and specialty veterinary hospital in Pittsburgh, Pennsylvania. She holds a Veterinariae Medicinae Doctoris degree from the University of Pennsylvania School of Veterinary Medicine and a BA in Biological Basis of Behavior from the University of Pennsylvania College of Arts and Sciences. She later completed an internship at Texas A&M University’s Veterinary Medical Teaching Hospital for Large Animals followed by a residency program at the University of Edinburgh Royal (Dick) School of Veterinary Study's Equine Hospital in Equine Dentistry in the Soft Tissue Surgery department, where she was awarded a Master of Philosophy degree for her research thesis.  She then went on to become board-certified in Equine Veterinary Dentistry by the American Veterinary Dental College.

Dr. Horbal was appointed to the Pennsylvania Board of Veterinary Medicine in 2018 and also serves as Committee Chair on the AVDC Equine Training Support Committee.  She has long been passionate about the transfer of knowledge and veterinary expertise to animal caretakers and veterinarians in developing countries.

Anthony Horbal

Senior Strategic Advisor

Mr. Horbal is a career entrepreneur and has started and led five successful startup companies. Two of his five startups have gone on to have Billion-dollar valuations. Beginning with his first startup in the retail industry, he has built startups in the Health Management Organization (HMO), Robotics, and Digital Healthcare markets.

Mr. Horbal has achieved success by expertly raising capital and establishing a productive corporate infrastructure within the organizations. He is a high-energy executive with the vision necessary to found and develop profitable and productive companies. This success is the result of persevering in difficult situations, and the ability to turn adversity into positive accomplishments.

Prior to this, Mr. Horbal was a college professor of Marketing and Business. Mr. Horbal holds a Masters in Business Administration (MBA) from West Virginia University.

Chris Page

CTO

Mr. Page oversees our engineering teams and provides technology strategy and software solutions, anchored by his 20+ years of industry software engineering experience. Prior to VetNOW, he held numerous ground floor lead engineering and management positions in angel and venture capital backed startups, eventually founding and running a 7 figure software consulting company for more than a decade.

Throughout his career he has provided engineering consulting services to hundreds of household names and Fortune-500s, as well as technical work supporting numerous medical technology clients large and small involved in human healthcare and services.

Highlight organizations his work has served include Mt. Sinai, Sema4 Genomics, FruitStreet Health, Gallagher Health, Asher Orion Group, the National Football League (NFL), Today Show, Kohler, Banana Republic, Men’s Health, Reebok, Moen, Birchbox, Clarins, and Maybelline.

Strategic Communications & Public Relations

Tim Colbert

Mr. Colbert offers strategic direction, execution of marketing strategy, and public relations campaigns to support conversions, and raise media interest in client projects. He has 25+ years of experience in creative and results- focused marketing communication with a wide-ranging background in the nonprofit and corporate sectors.

A former senior executive at leading global marketing firms, he has worked in strategic communications and planning with numerous Fortune 500 companies with specialties including brand marketing, media, communication planning, video production, technology and launches, and event planning.

Christi Dalitz

Program Manager

Experienced in program and operations management, Ms. Dalitz has cultivated a versatile skill set through myriad roles in several leading organizations.

Her skills with Scrum methodology, a framework that promotes agility and collaboration, has helped to deliver top-notch products and services.

She has managed end-to-end project cycles, optimized IT and sales operations, driven process enhancements, and implemented robust enterprise systems like product catalogs and Configuration Management Database (CMDB) for telecommunications services.